Our story


Since 1958 we have been designing, manufacturing and supplying the finest beds and mattresses to the UK hospitality industry.

In 2011, we recognised that hotels wishing to become more sustainable had largely ignored the beds and mattresses in their establishments, and needed products that complemented and enhanced their ‘green’ credentials.

So we set out to design a range of beds and mattresses that provided the highest standards of comfort but were made entirely from natural, organic, recycled and recyclable materials specifically for the hotel industry. The Vertue brand was born.

Our first Vertue mattress was designed and refined in conjunction with several London hotels to whom we are very grateful. The brief from these hotels was to exceed comfort levels of their existing beds that had been sourced from Sealy and Vi-Spring, improve durability and meet stringent health, safety and sustainability criteria.

Since 2011 over 10,000 Vertue mattresses have been installed in 4* and 5* hotels across the country. Hundreds of TripAdvisor reviews from hotel guests prove that our mattresses are achieving unrivalled satisfaction levels for sleep comfort and quality.

Our efforts were officially recognised by the hospitality industry when Vertue was named Hotel Supplier Of The Year at the prestigious Considerate Hotelier Awards.  The judges were extremely complementary about Vertue’s products, service standards and business philosophy, saying:

“The first priority of a decent hotel is to provide a comfortable bed. If it ticks all the environmental boxes then you have the perfect bed and Vertue seems to have made a virtue out of producing that perfection”.

If your hotel values guest comfort and cares about sustainability, it will be our pleasure to discuss your hotel’s specific requirements and design a Vertue product exclusively for you.